“Syndicate carefully: If you syndicate your content on other sites, Google will always show the version we think is most appropriate for users in each given search, which may or may not be the version you’d prefer. However, it is helpful to ensure that each site on which your content is syndicated includes a link back to your original article. You can also ask those who use your syndicated material to use the noindex meta tag to prevent search engines from indexing their version of the content.”

My company has been working on a large link building project. We’ve already performed extensive keyword research and link analysis and now we’re considering executing an email outreach campaign. However, all the content we’ve created up until this point is geared more towards our target audience as opposed to the key influencers of our target audience. Do you think it would be worth it to try to build backlinks to our existing content or are we better off creating new content that directly appeals to the influencers of our target audience?
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RESULT: Let’s break this down. I am only serving my ads on science websites because of target and bid. Now let’s break down the Gender targeting. Since Bid Only does not restrict my targeting criteria, I am still eligible to reach all genders. So why would I use Bid Only for females? Because I can make separate bid adjustments for females. Perhaps I know that Females drive stronger conversion rates and therefore, I set a bid adjustment of +50% when the gender is female. To do that, I target females as Bid Only with a bid adjustment of +50%.
Once fake traffic has been directed to your site, or you have personally decided to buy it, you need to notice huge changes on your site. The most devastating effect on your site is when you are caught by Google or any other search engine. The search engine may block your index and also Google suspends your AdSense account. The bounce rate for your site may increase up to 90% or more, and this means the number of real visitors reduces dramatically.

With Google Ads, the focus is on getting users to your website, but that's only half the battle: Google Analytics fills the gap by providing insight into what users do once they arrive. When using both together, you can track things like which ads lead to the most clicks and conversions, so you can optimize your campaigns to focus on your best-performing ads.
I’ve always been one to create great content, but now I see it may not necessarily be the right content. Can Share Triggers work for all niches including things like plumbing companies, computer repair, maybe even handy men that have a website for their business? I would say I’m estimating half the views a month as I should. Hopefully some of these strategies will help.
My company has been working on a large link building project. We’ve already performed extensive keyword research and link analysis and now we’re considering executing an email outreach campaign. However, all the content we’ve created up until this point is geared more towards our target audience as opposed to the key influencers of our target audience. Do you think it would be worth it to try to build backlinks to our existing content or are we better off creating new content that directly appeals to the influencers of our target audience?
Influencer marketing is a way of building rapport with your desired audience on social media by partnering with someone who already speaks to that audience. Social media influencers work hard to build their audience and they generally need to keep it by sharing useful, informative, and timely content – exactly the kind of content they can get from you.
According to Google Adwords, their click-through rate averages at only .4%. That is only 4 actual clicks per $1000 spent and not all of them will turn into customers. While getting traffic to your site may not result in income directly, just like marketing, it is still very worth it. This is because of the potential it has to make you money indirectly. Those indirect profits could come your way in the form of purchases or through ad revenue. It all depends on how you have your site set up.
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Sorry for the long comment, I just am really happy to see that after all those years of struggle you finally made a break through and you definitely deserve it bro. I’ve had my own struggles as well and just reading this got me a little emotional because I know what it feels like to never wanting to give up on your dreams and always having faith that one day your time will come. It’s all a matter of patience and learning from failures until you get enough experience to become someone who can generate traffic and bring value to readers to sustain long term relationships.
Brian, I’ve drunk your Kool aid! Thank you for honesty and transparency – it really gives me hope. Quick question: I am beyond passionate about a niche (UFOs, extraterrestrials, free energy) and know in my bones that an authority site is a long term opportunity. The problem today is that not many products are attached to this niche and so it becomes a subscriber / info product play. However, after 25+ years as an entrepreneur with a financial background and marketing MBA, am I Internet naive to believe that my passion and creativity will win profitability in the end? The target audience is highly passionate too. Feedback?

This one is so obvious, we’re going to look at it first. Paid search, social media advertising and display advertising are all excellent ways of attracting visitors, building your brand and getting your site in front of people. Adjust your paid strategies to suit your goals – do you just want more traffic, or are you looking to increase conversions, too? Each paid channel has its pros and cons, so think carefully about your objectives before you reach for your credit card.
Wow Brian, You have solved my problem. A few days back I was looking for ways to increase traffic on my tech blog, I found this blog post by you while I was looking out for possible tricks to increase traffic. I must say that few of the tricks mentioned above really worked for me. For example, I updated a few old posts on my blog, I did try the broken link building technique and the last I did was to repost my content on Medium.
So many great tips! There are a couple of things I’ve implemented recently to try and boost traffic. One is to make a pdf version of my post that people can download. It’s a great way to build a list:) Another way is to make a podcast out of my post. I can then take a snippet of it and place it on my Facebook page as well as syndicate it. As far as video I’ve started to create a video with just a few key points from the post. The suggestion about going back to past articles is a tip I am definitely going to use especially since long-form content is so important. Thanks!

In other words, actively developing your own media allows you to be in much better control of what results come up in the search results pages and for which keywords. When flawlessly implemented, this concept allows you to dominate entire search results pages, thus harvesting most of the search traffic for the chosen search terms, leaving nothing to your competition.
Regardless of what kind of website you are running or your reasons for running it, you’ll want traffic coming in at a steady or increasing stream. There are many ways that you can actually achieve high traffic numbers, but the easiest ways are definitely with the help of software and tools. When you google alternative tools for website building, for example, you could find traffic-boosting products quite easily.
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