I have been trying to produce more content because I believed the lack of traffic was to the small amount of content, but after reading your blog post, i’m beginning to doubt wether or not this is quality content. I will definitely do more research on influencers on my niche, now I have to figure out how to get their attention with my kind of content.
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People want to speak their minds and weigh in on subjects they feel passionately about, so building a community into your site is a great way to start a conversation and increase traffic to your website. Implement a robust commenting system through third-party solutions such as Facebook comments or Disqus, or create a dedicated forum where visitors can ask questions. Don’t forget to manage your community to ensure that minimum standards of decorum are met, however.
YouTube is a powerful medium. We all know that. But, how many people are confident enough to put themselves out there and create YouTube videos? Not many. But, considering how much reach YouTube has, and the fact that it's the number two search engine in the world behind Google, more people should leverage this platform. Find ways to make instructional videos that add loads of value. And do it often.
Medium is one of my go-to platforms for marketing my content and provides another authority-site domain that gives you the versatility of link-dropping the way that you normally would through any blog post on a CMS like WordPress. Leverage Medium to create intuitive content marketing posts that also link back to your primary posts on your site or blog.
There is some talk amongst SEO experts and gurus how CTR could be the biggest SEO factor of them all. That Google ranks sites high in the SERPs by which ones are clicked on the most and not by how many backlinks they have or how great their on-page SEO is. That does help but there is indeed some direct correlation in this claim as it makes sense since Google wants to rank the best, most perfect choice for a searcher and one way of knowing that, is by ranking the site that gets the most clicks highest in the SERPs.
Hack #1: Hook readers in from the beginning. People have low attention spans. If you don’t have a compelling “hook” at the beginning of your blogs, people will click off in seconds. You can hook them in by teasing the benefits of the article (see the intro to this article for example!), telling a story, or stating a common problem that your audience faces.
If you are selling in multiple countries, then consider posting ads in their native tongue. Google will not translate ads, but AdWords does allow ecommerce advertisers to target around 38 languages. In other words, you can effectively speak to those potential shoppers in their own language, while Google matches your search ads to those users whose browser interface language matches the language of the ad.
Okay, this may not exactly be new, but it certainly is more important for your company's SEO than ever before. Google has made it clear they are now taking user experience on websites into stronger consideration in terms of how your website ranks on their search engine. Because of this, measurements like average length of website visit, bounce rate, whether or not your site is mobile-friendly, click-through rates on your content and more will be more critical to SEO success than ever before.
In my latest ebook, I talked about some of my secrets when it comes to competitor analysis. Whenever I start a new online store, I’m always curious to know the main traffic sources of my competitors. This helps me understand which marketing channels I should prioritize. I sometimes use the free Alexa tool. All you need to do is type in your competitors website, scroll to “Upstream sites,” and look at the list of websites that were visited immediately before landing on your competitor’s website. If you see that Google tends to be the top choice, then you need to focus on Google Ads and SEO. If Facebook is the top website then you know you’ll need to create Facebook ads. Or if a niche blog is the highest source of traffic you can then focus on building out an outreach strategy to collaborate with that blog.
Having a micro-influencer publish a blog post on your site can help to increase your web traffic, as they are likely to share the post with their large audience. It can also help to add more variety to your content and show your visitors that you are active in your field. Alternatively, you could ask the influencer to mention your business in their own review or round-up post, or you could turn an interview with the influencer into a blog post that is likely to get traffic.
Another great use for tools that can help you boost your traffic numbers is for marketing. You can basically automate your social media efforts through various amazing tools that are available both for free and paid. Both have their pros and cons, but the important thing to remember is that you have options with regards to this particular aspect. If you don’t want to micromanage your marketing efforts, why not simply outsource that to a robot?
We should warn you that we can not guarantee the improved performance of your website. How well the visitors from our traffic convert is totally dependent on your website. For starters it depends on what kind of website you have, as you might imagine, a website that sells expensive smartphones would logically have lower conversion rate than a simple online shoe store
Search engine optimisation or SEO, has become a huge priority for marketers over the last few years. It’s easy to see why—higher search engine rankings result in more traffic, more leads, and higher sales and conversions. But how, exactly, does it work? How does adding keywords to various site elements improve your chances of ranking well in search engines?
Example: An organization has one GA account (“corporate”), and two Google AdWords accounts (“corporate” and “branch”). The “corporate” Analytics and AdWords accounts are linked, but the “branch” AdWords account is not. However, both “corporate” and “branch” AdWords accounts are used to create ads for the website. If an ad belonging to a campaign from the “branch” AdWords account is clicked from a search, the visit will show up in the “corporate” Analytics account as “not set”.
As a newbie, it can be difficult to compete against popular keywords, as leaders of your field must have already worked on them. It is really more qualitative to write a lot of articles on a very specific segment than trying to position yourself on very common ones. It will bring you qualitative prospects and will place you as an expert on a specific domain. Moreover, developing long-tail keywords often convert better. You can use KeywordTool to choose the best keywords.
The most basic and straightforward way is to use Google Analytics. And I'm not just talking about installing Google Analytics. I'm talking about using the UTM (short for Urchin Tracking Module, which relates to the old Urchin analytics system that Google acquired to create its tracking tool) variables that exist in Google's Analytics to ensure that you know where they're coming from.
Once you have a website, your next step is to get the word out. There are lots of different ways to lead people to your site, but attracting and building an online audience goes beyond getting one-time visits — thriving websites have a following. Below, we’ll discuss why site traffic matters and introduce some of the basics on how to bring visitors to your website...and keep them coming back.
The best way to see a return on your traffic investment is in the form of profits. When people who have clicked to your site go from visitors to customers, they are called conversions. You will want to look for websites that have both high click-through rates and a high amount of conversions before you place your ad. When purchasing actual visitors directly through a traffic company, you will want to take a look at their conversion numbers as well.
Thanks Brian for your article. I am in the healthy living niche. I want to team up with bloggers in my own niche where we can share material it makes sense to me. But I have my own unique message and that is what I have been devoted to! Dah! I see now that my focus should be on what is popular among my peers and add to this. I think I’m finally getting the picture! I am specifically into FOOD MEDICINE perhaps I should start writting about the dangers of a Gluten free diet! Not for everyone!
Hey andy thanks for sharing your knowledge with us,the factors you said are all helpful to get targeted web site traffic but the fresh and great piece of content always gives you the better position is SERP’s. So one should make content useful and new. As content is king but links are queens. So don’t forget to have some high quality links. By the way thanks
There were some great tips in this article. I notice that many people make the mistake of making too many distracting images in the header and the sidebar which can quickly turn people off content. I particularly dislike google ads anchored in the centre of a piece of text. I understand that people want to make a revenue for ads but there are right ways and wrong ways of going about this. The writing part of the content is the important part, why would you take a dump on it by pouring a load of conflicting media in the sides?
Think interviews are only for the big leaguers? You’d be amazed how many people will be willing to talk to you if you just ask them. Send out emails requesting an interview to thought leaders in your industry, and publish the interviews on your blog. Not only will the name recognition boost your credibility and increase traffic to your website, the interviewee will probably share the content too, further expanding its reach.
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Italiano: Aumentare il Traffico al Tuo Sito Web, Español: aumentar el tráfico en un sitio web, Português: Aumentar o Tráfego de Seu Website, Русский: увеличить посещаемость сайта, 中文: 增加网站流量, Deutsch: Die Zahl der Zugriffe auf Websites steigern, Français: augmenter le trafic de votre site web, Nederlands: Meer bezoekers naar je website trekken, Čeština: Jak zvýšit návštěvnost webových stránek, Bahasa Indonesia: Menaikkan Kunjungan ke Situs Web, العربية: زيادة حركة الزيارات على موقعك الإلكتروني, हिन्दी: वेबसाइट का ट्रैफिक बढ़ाएं, Tiếng Việt: Tăng Lượng truy cập Trang web
RESULT: Google will serve my ad alongside content on women’s fashion/shoes with a bid increase for users that are contained in the Beauty & Fashion interest targeting. If the Beauty & Fashion interest targeting was Target and Bid, I would only reach users in that interest group. Instead, I want to reach any user reading content on women’s fashion/shoes with an increased bid for users in the Beauty & Fashion interest group because they are of higher value to my business.
Of course, we are always thinking about cost/value/likelihood we can upgrade the best content in the vertical—it is almost always the case that the low competition content, although lower benefit, also doesn’t need the same content quality the high competition terms do, so we can sometimes capture more benefit at a faster velocity by hitting those terms earlier.
Building a consistent stream of Keyword Targeted Google Organic Web Traffic is not easy; if any company tells you otherwise, it’s simply not true. But that said, if you are looking for a quick and safe way to increase Organic Visits and your SERP ranking or CTR’s, Targeted real organic traffic is the best way to get there! With our Organic Google Keyword Traffic Search Engine, you can use 3 keywords relevant to your overall content to target and drive organic traffic to your website or blog. Again, there is direct correlation between (SEO) search engine optimization and Geo Keyword Targeted website traffic as they support each other to help improve your website ranking, And one of the best strategies for boosting your website and brand on main search engines is by driving new real (organic) visitors to your website while improving your SEO with keyword targeted organic Google traffic.
Editor’s note: Moz has shifted away from their previous difficulty score to a new tool, Keyword Explorer. It has its own difficulty metric that’s slightly different from what’s laid out here. AHREFs and SEMRush also have their own scores. Really, what tool you use is up to you/personal preference/assessment of accuracy, but there are several options for determining SERP difficulty.
I’m a big advocate of quality. It’s so much more important than frequency. In my experience, one great piece a month will get much better results than a so-so post once a week. But if you don’t want to reduce your frequency, you could try creating a format or series of posts that are easier to create, like interviews. This can fill in the weeks in between while you write something with more impact. Mix it up! 🙂
Holy Engagement! This was an awesome post, full of great info… and then I realized that 3/4 of the actual page was comments… which is even better for shares, SEO and overall engagement. I was lucky enough to attend an event where Neil Patel was giving some great blogging training and a lot of what you covered was there. https://www.thatbloggingthing.com/69-blogging-secrets-i-stole-from-neil-patel/ The simple fact that you comment back is awesome.
Vary your article length. You should have long, comprehensive articles as well as short and to-the-point articles. Let the content dictate the size; don’t spend too long belaboring a simple point, but don’t be too brief when detail is called for. research suggests the average length should be around 1,600 words, though feel free to vary as you see fit.
If you are looking to drive more traffic to your site, you should start utilizing different SEO tools and keyword research tactics. You need to analyze the different terms that your personas are using to search for solutions to their pain points. These tools are great resources to get a better understanding of what is being searched, and how difficult it is to rank for those terms. Once you analyze that information, you can start utilizing these terms in your blogging strategy to start driving the right qualified traffic to your site.
Influencer marketing is a great way to get your message out to millions of people without having your own large audience. You can leverage influencers on Twitter, Instagram and any number of other social networks. Find people who are entrenched in your niche or industry and reach out to them. This won't be cheap, but it could potentially bring you droves of customers and sales in the near term.
Buying website traffic shouldn't be a replacement for SEO and other conventional methods of online marketing, but it can certainly give you that edge you need in the highly competitive online market. You can improve your Alexa ranking, time on site and lower bounce rate, but most importantly - it will drive potential clients and bring your website in front of your target audience long before you will see the first results of your conventional marketing strategies.