Awesome tips Brian. Always enjoy your posts. My question is, how can I boost traffic significantly if my keyword has pretty low search volume (around 100 monthly searches based on keyword planner)? I’ve been trying to expand my keyword list to include broader terms like “customer experience” but as you know that is super competitive. Do you have any suggestions for me? Thanks in advance.
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In both cases the numbers were lower than expected. For the first mailing, we received 10% of the visitors we had been told to expect, but the visitors showed a high level of interest, based on pageviews. For the second mailing we received the amount traffic we had been told to expect but less than 10% of the visitors created trial accounts. The average number of clicks was much lower, indicating that this group was clearly less interested than the first mailing group.
For that last part, stick with four sentence paragraphs and three paragraph articles. This helps make visitors feel more at home and enjoy reading on their computer. More to the point, it’s also a way to put a location on where you are as far as reading priority goes. The better your content, the better your location, which all those hrs spent worth it.
So many great tips! There are a couple of things I’ve implemented recently to try and boost traffic. One is to make a pdf version of my post that people can download. It’s a great way to build a list:) Another way is to make a podcast out of my post. I can then take a snippet of it and place it on my Facebook page as well as syndicate it. As far as video I’ve started to create a video with just a few key points from the post. The suggestion about going back to past articles is a tip I am definitely going to use especially since long-form content is so important. Thanks!
Firstly, a disclaimer – don’t spam Reddit and other similar sites hoping to “hit the jackpot” of referral traffic, because it’s not going to happen. Members of communities like Reddit are extraordinarily savvy to spam disguised as legitimate links, but every now and again, it doesn’t hurt to submit links that these audiences will find genuinely useful. Choose a relevant subreddit, submit your content, then watch the traffic pour in.
Be active in online groups and on websites that are relevant to your business and community. Comment on blogs and social media posts, answer questions people are posting, and participate in conversations about your industry. The more you engage with your community, the more exposure and profile visits you get. If your social media profiles contain a link to your website, then you’ve turned your engagement into another channel for website traffic. Just be sure to engage moderately and in a sincere way, and avoid including links to your website in your comments
The metrics are quintessential for various search engines and even for your audience. You need the data to work in your favor. Sadly, when you have a new or an unknown website, you have no data to showcase. You cannot stake any claims and your audience will be in virtual ignorance of your existence. Buy website traffic and change that reality, almost immediately.
Email marketing is still a highly effective channel for driving traffic to your website. However, it’s definitely evolved since the times of promotional blasts. Building a sequence that nurtures new sign-ups and develops a relationship is now an essential part of email marketing. In fact, even the basic welcome email is better than an old-school transactional one. According to a recent study, 320% more revenue is attributed to welcome emails than other promotional emails, so it definitely pays to have some kind of autoresponder series in place.
For one thing, not everybody is going to go straight from chatting with you to looking at your website. It’s usually not a good idea to send people directly to your site unless they have a clear idea “what’s in for them” and don’t have to spend much time looking around. On the other hand, going to your brand’s Facebook Page is a small win you can build on.
There were some great tips in this article. I notice that many people make the mistake of making too many distracting images in the header and the sidebar which can quickly turn people off content. I particularly dislike google ads anchored in the centre of a piece of text. I understand that people want to make a revenue for ads but there are right ways and wrong ways of going about this. The writing part of the content is the important part, why would you take a dump on it by pouring a load of conflicting media in the sides?
While Facebook’s organic reach continues to decrease, as Facebook prioritizes posts from users’ friends and family members, that doesn’t make this platform less of a powerhouse. You can obtain website traffic from Facebook groups, Facebook Ads, Messenger, social media posts, and of course your own business page. For online store owners, you can promote products in buy and sell Facebook groups to help ensure you receive website traffic from people who are interested in buying your products. Also, by combining Facebook ads with consistently posting on your Facebook page, you’ll increase the chances of getting website traffic from various areas in Facebook. Feel free to check out the Facebook Chat app, as you can share links to product pages or blog content to potential and actual customers.
Engage with your visitors. Talk to them , ask question , and tell about good points of your project. I am using Revechat software to engage with my customers. I talk to my visitors, whenever they need, I help them. It is the best practice to increase time. Show them other stffs related to their interest, share blog URLs. sometime I do videochat with my customers.
People want to speak their minds and weigh in on subjects they feel passionately about, so building a community into your site is a great way to start a conversation and increase traffic to your website. Implement a robust commenting system through third-party solutions such as Facebook comments or Disqus, or create a dedicated forum where visitors can ask questions. Don’t forget to manage your community to ensure that minimum standards of decorum are met, however.
Just because you can reach potential shoppers in 250 countries doesn’t mean you have to. Segmenting your target market into location and creating different campaigns catered to that audience will keep your budget safe while bringing in more targeted traffic. Also, don’t forget to eliminate countries you are not drop shipping to. You can change your location settings by following these steps from Google’s help.
First of all, there are many different ways to bring traffic to your website. You may invest in an actual visitor package which will give you so many unique visitors for one price. On the other hand, you may decide to put up ads on other websites and in search engines. In this case, you will likely pay-per-click. Another way to direct traffic to your site is through sponsored searches. These are the search results that pop up at the top of a search and are usually highlighted because they paid for those spots.
For Display campaigns, there is an option to let AdWords automatically find new customers. This allows Google to find new users that are similar to those in your targeting criteria. This also means that the advertiser has less control over where the ads serve and to whom they serve because Google takes over to find new customers. An advertiser also has the option to allow Google to find new customers conservatively or aggressively. Expect to see more impressions (and likely more clicks) if you choose the aggressive option.
Medium is one of my go-to platforms for marketing my content and provides another authority-site domain that gives you the versatility of link-dropping the way that you normally would through any blog post on a CMS like WordPress. Leverage Medium to create intuitive content marketing posts that also link back to your primary posts on your site or blog.
Add relevant links back to your site. Throughout your answer, sprinkle a few relevant links back to your website. The more relevant they are to the question, the more clicks and traffic they will generate. You can also finish your answers with a link to your lead magnet, concluding with something like this: “Want to know more about how to start a business? Check out my free checklist with 10 steps for starting your first business!” and a link to the lead magnet (in this example, the checklist).
As if Instagram wasn't dominating the social media landscape enough, they recently rolled out long form video content with IGTV. Because the feature is still new, publishing on it won't only be advantageous due to low competition, it will also mean your content is much more likely to be prioritized by the Instagram algorithm given that's the trend we always see after the initial roll-out of new features (Facebook Live, Facebook Video, Instagram Live, etc.).
Guest post on other blogs, and invite other bloggers to guest post on your site. Guest posts are a great way to drive traffic between related blogs, and allow you to gain readers that might not normally make it to your site. Be sure to allow any guest posters to link back to their own site, and share any guest posts the same as you would your own posts.
While short-tail keywords are often searched more frequently, it is more difficult to rank for them on search engines. Targeting long-tail keywords, on the other hand, gives you a better chance of ranking higher (even on the first page) for queries specific to your products and services—and higher ranking means more traffic. Plus, as search engines and voice-to-text capabilities advance, people are using more specific phrases to search online.
Creating valuable content... aka Blog Blog Blog! You want to build a blogging strategy that hones in on your prospects pain points, so you can start addressing their problems with valuable content. If you utilize some high value keywords you found in #5 above, you will start popping up in search results when your prospects are searching for those problems.
Influencer marketing is a way of building rapport with your desired audience on social media by partnering with someone who already speaks to that audience. Social media influencers work hard to build their audience and they generally need to keep it by sharing useful, informative, and timely content – exactly the kind of content they can get from you.
SEO: Search-engine optimization (SEO) refers to everything you can do to make your website more visible on search engines like Google. The majority of web traffic comes from people clicking on the first few unpaid search results that come up in a search, so it can be a very valuable tool. To find out what you can do to improve your site’s SEO, see our post on SEO Basics.