“In conclusion, this research illuminates how content characteristics shape whether it becomes viral. When attempting to generate word of mouth, marketers often try targeting “influentials,” or opinion leaders (i.e., some small set of special people who, whether through having more social ties or being more persuasive, theoretically have more influence than others). Although this approach is pervasive,recent research has cast doubt on its value (Bakshy et al. 2011; Watts 2007) and suggests that it is far from cost effective. Rather than targeting “special” people, the current research suggests that it may be more beneficial to focus on crafting contagious content. By considering how psychological processes shape social transmission, it is possible to gain deeper insight into collective outcomes, such as what becomes viral.”
Google recommends that when you are starting your first remarketing campaign, you begin by targeting everyone who viewed your homepage. Just remember, that will increase your Google remarketing costs since your ads are being retargeted to more individuals, and you won’t be able to create ads that are quite as targeted. By targeting more narrowly, you can therefore increase ad relevancy and lower your cost per click.
The days when internet browsing was done exclusively on desktop PCs are long gone. Today, more people than ever before are using mobile devices to access the web, and if you force your visitors to pinch and scroll their way around your site, you’re basically telling them to go elsewhere. Ensure that your website is accessible and comfortably viewable across a range of devices, including smaller smartphones.
Instagram is a great way to drive traffic to your site. Be sure to use relevant hash tags when posting pictures or interacting with others. Take the time to comment on other relevant images from those who have large followings. However, be careful not to be too promotional on every post. Add value through a 3-to-1 ratio. Three value posts to one promotional post.
Sending out regular newsletters and promoting offers through email is a great way to stay in touch with your customers and can also help to get traffic to your website. Provide useful information and links to pages on your website where they can learn more, such as through blog posts and offer landing pages. Just make sure that you don`t continually bombard your readers with emails or your customers will either disengage with, delete, or unsubscribe from your emails.
Influencer marketing is a great way to get your message out to millions of people without having your own large audience. You can leverage influencers on Twitter, Instagram and any number of other social networks. Find people who are entrenched in your niche or industry and reach out to them. This won't be cheap, but it could potentially bring you droves of customers and sales in the near term.
China, Japan, South Korea , India, Taiwan, Indonesia, Vietnam, Hong Kong, Iran, Thailand, Israel, Malaysia, Singapore, Saudi Arabia, Philippines, Pakistan, United Arab Emirates, Kazakhstan, Kuwait, Georgia, Bangladesh, Syria, Oman, Qatar, South Africa, Egypt, Morocco, Kenya, Algeria, Tunisia, Nigeria, Seychelles, Mauritius, Sudan, Angola, Tanzania, Zambia Ghana, Namibia, Australia, New Zealand, Guam, New Caledonia.
Creating valuable content... aka Blog Blog Blog! You want to build a blogging strategy that hones in on your prospects pain points, so you can start addressing their problems with valuable content. If you utilize some high value keywords you found in #5 above, you will start popping up in search results when your prospects are searching for those problems.
Let’s face it: an online store without targeted traffic is negative money in the bank. One of the leading ways to drive traffic to your ecommerce site is by using Google AdWords. The trick to driving successful traffic, however, is ensuring that it is targeted. Targeted traffic means you are driving those people to your site who are more inclined to buy, which means a much bigger chance of reaching the ultimate goal: sales conversions.
What a very informative share! Driving or increasing traffic is the most difficult part for every online store owners across the web.. Mine is one of them! I hope to increase traffic and convert sales sooner. I just tried the google adword for a try with the least budget. I have plan to increase it for the next 3 days. I launched my first ad campaign on 01 Sept.
We know what we do, therefore, we offer a full money back guarantee in case you do not receive 100% traffic of what you ordered. Normally, we over-deliver. Also, if the visitors you bought are not adhering to the niche and geo-targeting you chose, we can stop your campaign and refund you the pro-rated unspent credit within 24 hours. Unfortunately this guarantee is not applicable to any Google Adsense Safe Traffic. More information >>