Once you’ve attracted your customers to your site, whether to a piece of content via social or a conversion page via SEO, they’ll often leave your site and come back a few times before they actually convert. Sometimes they’re doing research, sometimes they get distracted by other sites, and sometimes they’re just not ready to buy or give you the information you so badly need from them to drive your business forward.
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It is important for businesses to increase their website traffic and improve their search engine rankings, especially if they intend to increase their sales and profits. However, generation of traffic is not a very easy task and in order to ensure that more and more people continue to visit their site, businesses must focus on creating quality content on a regular basis.
I’m considering a niche that I’m not sure I can find good influencers for – fundraising. School fundraising or charitable fundraising. I’m passionate about it but how would I get my articles shared by influencers? The non-profit sector is somewhat apprehensive about promoting commercial sites, unless it’s fundraising software. The name really says it all: “non”-profit.
The Google Display Network is a powerful medium to expose your brand to a wide range of new users who might not yet be searching on Google for your product. Sophisticated website and user based targets as well as layered demographic targeting allows you to experiment and find your audience, no matter how niche it is. Be sure to plan ahead though! The Google Display Network has over 3,000 predefined targeting options and is adding more all the time. We’ve compiled the most up to date list of GDN targets for download here to help you best plan display efforts and find new successful methods of targeting.
Great article. My site has been up for several years now but I rebranded and switched from Blogger to WordPress about a year ago because I was told the reason why my traffic is so low is because I was using the wrong platform. I still haven’t seen an increase in my traffic and am very frustrated. I write in the health, fitness and parenting niche and I have over 30 experts that write for me, but I still don’t have the page views I would like. My paychecks are small and I am very frustrated. How do I find out what influencers in my niche are talking about and what they would like to share? I read tons of blogs, but most of them just review products or write about their kids, not a whole lot of similar articles. Where do I begin to find sharable content in my niche?
When you create an AdWords campaign, the delivery method is always set to default. This default is the ‘‘standard” delivery method, which results in your ads being distributed throughout the day according to your daily budget. If you want faster results, which is particularly vital in those ads on time specific deals, discounts, specials, etc., then make sure you change your campaign advanced settings to ‘Accelerated’ in order to drive that targeted traffic to your store more quickly.
Let’s say you have a social media representative who’s out there sharing your content and talking to people about your brand. The rep has a major advantage over your brand Page, because he or she can “friend” people and message them right off the bat. On the other hand, Facebook has made contacting your Page or Group followers an increasingly intricate dance.
Simply put, Google Quality Score is how Google rates the relevancy of your ads. This score is worked out based on CTR, ad and keyword relevance, landing page quality and account performance. In other words, if you are misleading customers in your ads, and they click through to find the landing page they are being sent to is not what they thought they would be getting, then your quality score will decrease. The lower your quality score is, the bigger the chance Google will put a competitor’s bids before your own.
Hack #1: Hook readers in from the beginning. People have low attention spans. If you don’t have a compelling “hook” at the beginning of your blogs, people will click off in seconds. You can hook them in by teasing the benefits of the article (see the intro to this article for example!), telling a story, or stating a common problem that your audience faces.
The hope is that other content creators will find the page useful and refer to it in their content. If your article gets referenced / mentioned / linked, then it’s Page Authority improves and it’s more likely to rank …and get more targeted traffic. The key is to both produce something that’s truly worth mentioning and to build a network of friends who create similar content. This article (and video) may help: How Does Social Media Affect SEO?
Website traffic is the lifeblood of every online business. More visitors to your website means more potential customers seeing your products. The more people you get in front of, the more sales you can generate. So driving more traffic to a site is really a no-brainer for most businesses, but what are the best ways to do it in 2018? Here are five of the most effective ways you can boost traffic with minimal effort.
First of all, there are many different ways to bring traffic to your website. You may invest in an actual visitor package which will give you so many unique visitors for one price. On the other hand, you may decide to put up ads on other websites and in search engines. In this case, you will likely pay-per-click. Another way to direct traffic to your site is through sponsored searches. These are the search results that pop up at the top of a search and are usually highlighted because they paid for those spots.
Finally, there are the supplementary products, support, and services available that can make getting visitors for your site a lot easier, making for a more automotive approach. Paid traffic is a good one, though, you do have to make sure that the source is reliable based on reviews of other customers. Treat it like food, where quality is everything. Visitors counters and analytics are useful too, as long as their quality customer support.
It is crucial as your conversion rates will be greatly improved and the products and services you offer will be bought at a higher rate as you will be receiving the right kind of customers. In addition, the constant traffic that is channeled to your website will have a great role to play in lifting the ranking of your website thus providing you greater visibility in Google searches.
Organic search engine optimization (SEO) can drive plenty of traffic to your website if done well. SEO is a combination of on-page and off-page factors that helps the popular search engines match user inquiries with web content. The resulting links are served on what’s known as search engine results pages (SERPs). If your site comes up on the first page, especially among the top three links displayed by the search engine, chances are very good that people will click the link and visit your website.
On-page search engine optimization (SEO) is a fundamental building block of successful websites. It’s important to ensure that your site and content are as relevant as possible to those seeking your products or services. This means going the extra mile to research appropriate keywords, create valuable content and craft captivating meta descriptions. In 2018 it’s no longer enough to post consistently and tick the boxes -- you need to really nail your SEO to get (and stay) ahead of the competition.
Distribution: If you’re getting a lot of traffic on one social media platform, but that isn’t crossing over to your website, you may want to think about strengthening the connection between your website and your social media accounts. When you create and post content in one place, it’s important to spread the word everywhere and cross-promote across platforms to keep your audience from fracturing. Also, be sure to include links to relevant pages on your site in your social media posts — and include links to your social media accounts on your site — so visitors can easily like and follow you on social media, right from your site.
Find relevant Facebook Pages and Groups and start commenting and engaging with others. Don't spam. Don't promote. Not at first at least. But, comment and engage. Add value. Then, and only then, when the opportunity is right, direct them to a relevant piece of content on your site that would help add to the conversation. When done right, not only can you get the right eyeballs, but those prospects can quickly turn into customers.
Amazing article. As per my point of view, the best source of traffic in today’s world is nothing but the social networking site. A huge number of people are using social media. So, we can connect with our audience easily. While doing the research, I have found this article: https://www.blurbpointmedia.com/design-social-media-business-marketing-strategy/ which is about the developing the community on the social media. I think the best way to a successful social media account is nothing but the posting different kinds of interesting content on the daily basis!
Wow Brian, You have solved my problem. A few days back I was looking for ways to increase traffic on my tech blog, I found this blog post by you while I was looking out for possible tricks to increase traffic. I must say that few of the tricks mentioned above really worked for me. For example, I updated a few old posts on my blog, I did try the broken link building technique and the last I did was to repost my content on Medium.
If you have spaces for advertising on your website, you can increase your profits by allowing other websites to put pay-per-click ads on your site as you have on others. Then, not only might the visitors who come to your site purchase your products, but they could also click on some of the ads and make you even more money. After all, once you pay for that traffic increase, you’ll be able to show potential ad placers that you get enough traffic to your site to be a good investment. If you have room for enough ads, once you really build traffic, you may be able to offset the cost of your traffic by charging for theirs. In order to avoid scamming when it comes to pay-per-click ads though, it’s a good idea to charge a conversion fee on top of the click fee. This way, you can low ball the click fee to get advertisers to your site, but then charge them extra for each click that makes a purchase on their site. This recent change in pay-per-click has come about because of manipulative people making invalid clicks on ads in order to boost ad revenue with fake visitors.
Bid Only – you are going out, meeting people, going on many dates without discrimination. Maybe some folks you met are Saturday nighters (i.e. more valuable users = bid increases) while others are reserved for the less popular Monday nights (i.e. less valuable users = bid decreases). You are not restricting yourself to certain people, but rather playing the field and reaching/meeting as many people as possible.
Loved this article. I was in stuck mode. Am relatively new to blogging. Started online business and website about 3 months ago. Am learning a lot, but had an ah ha moment about traffic – targeted traffic and found this article. Thanks for the great tips. I hope to implement all of them, and realize how much more there is to each one of the steps you outline. Great stuff!
Some sites stop at selling only 10,000 visitors a day while others go as high as 1,000,000 or as low as 1,000. These sellers are going to have their own reasons for why they limit their packages the way they do, but what’s really important is to focus on your needs. If you need 10,000 visitors a day, you should look for sellers that can provide that and then narrow down your choices based on the factors listed in this section.
We will sell you targeted site traffic from over 60 countries and 100 niches and in 24 hours or longer you will get the traffic you ordered visiting your website. How will this help? Google puts the best in the best web ranking so as your visitor stats grow, your Google ranking will grow and this will start the cycle of getting you more visitors to your site every week or month. We also guarantee our work.