Tyler is an award-winning marketer, SEO expert, successful blogger, and keynote speaker. He has composed content for some of the world's top publications and has over a decade of experience building businesses in the digital space. Tyler is the current Head of Marketing at Ezoic and serves as an SEO and marketing expert for start-up competitions across the U.S.
Instagram is a great way to drive traffic to your site. Be sure to use relevant hash tags when posting pictures or interacting with others. Take the time to comment on other relevant images from those who have large followings. However, be careful not to be too promotional on every post. Add value through a 3-to-1 ratio. Three value posts to one promotional post.
Brian, great post as always! Question: Do you consider authority sites (industry portals) a form of “influencer marketing?” e.g. guest blogging, etc? In some niches there are not so many individuals who are influencers (outside of journalists) but there are sites that those in the industry respect. I am in the digital video space and for me one site is actually a magazine that is building a very strong digital presence. Thanks, keep up the good work!
People want to speak their minds and weigh in on subjects they feel passionately about, so building a community into your site is a great way to start a conversation and increase traffic to your website. Implement a robust commenting system through third-party solutions such as Facebook comments or Disqus, or create a dedicated forum where visitors can ask questions. Don’t forget to manage your community to ensure that minimum standards of decorum are met, however.
To track website traffic you need analytics software. That anonymously logs every visitor to your site and keeps track of their actions. One of the most popular analytics apps is Google Analytics. It’s free, but there can be a learning curve in getting it set up correctly. If you don’t add your tracking code the right way, then you won’t be able to track your traffic. Consider getting an analytics expert to help you create the right setup for your website.
This post and the Skycraper technique changed my mind about how I approach SEO, I’m not a marketing expert and I haven’t ranked sites that monetize really well, I’m just a guy trying to get some projects moving on and I’m not even in the marketing business so I just wanted to say that the way you write makes the information accesible, even if you’re not a native english speaker as myself.
The most basic and straightforward way is to use Google Analytics. And I'm not just talking about installing Google Analytics. I'm talking about using the UTM (short for Urchin Tracking Module, which relates to the old Urchin analytics system that Google acquired to create its tracking tool) variables that exist in Google's Analytics to ensure that you know where they're coming from.
Heather Post is a Senior Analyst at LunaMetrics. Heather is a true paid search marketer, originally trained to focus her efforts on direct response and lead gen campaigns. She always asks the question “how do we get the most value out of every dollar spent?” When she’s not analyzing paid search metrics, Heather is happily at home in her new city of Pittsburgh with her husband and daughter.
The web is built on links, and web users routinely use links to find the information they need. When a site links to your site, web users follow those links, resulting in web traffic, or referral traffic. When these backlinks, also called inbound links, come from high quality sites, they also tell Google your content is authoritative and trustworthy. This is important because inbound links from respected sites are an SEO ranking factor, so they can boost organic traffic, too.
It is important for businesses to increase their website traffic and improve their search engine rankings, especially if they intend to increase their sales and profits. However, generation of traffic is not a very easy task and in order to ensure that more and more people continue to visit their site, businesses must focus on creating quality content on a regular basis.
If you want to get the traffic that you need for your website from genuine people, you must try to check on Web Traffic Experts. I promise that you will not be frustrated with the outcome. I purchased this service a couple of times and it is still the best. not just in terms of the traffic it provides, but also in terms of their customer support. I can say that they work with passion and sincerity and that makes me love Traffic experts even more. Highly recommended!
Thanks Brian. I’ve had a “a-ha” moment thanks to you! Great advice. I knew that backlinks would improve the organic SEO rankings to our client-targeted landing pages but I never knew it was through getting influencers to backlink blogs. I always just assumed it was great content that users wanted to share with others. It was driving me mad why people love my content but never share enough. Now I know!
When you buy website traffic using seowebsitetraffic.net, you're giving your business or website a distinct advantage over your competition by increasing targeted traffic. No matter what type of business you are in, the need to buy web traffic is something every business has in common. Our service provides a unique opportunity for our customers to buy traffic for their business. If you find your website struggling to find a voice in a flooded marketplace, buying targeted traffic can be a substantial advertising strategy used to get you noticed.
YouTube is a great resource for driving free organic traffic to your website. Maybe it's because Google loves YouTube, and considering that it's the second most popular search engine in the world, gaining exposure on YouTube could be huge. Create useful tutorials and videos that add an immense amount of value and be sure to link to your content through the description.
Clearly, paying for ads and other initiatives is always one method to drive traffic to your site or blog. If you have a small budget, and you track things properly, you can come up with a cost-per acquisition (CPA). If your CPA is high enough, you can comfortably scale your advertising revenues. Be sure to implement things like Facebook and Google tracking pixels to determine the effectiveness of your ads.
For that last part, stick with four sentence paragraphs and three paragraph articles. This helps make visitors feel more at home and enjoy reading on their computer. More to the point, it’s also a way to put a location on where you are as far as reading priority goes. The better your content, the better your location, which all those hrs spent worth it.
My company has been working on a large link building project. We’ve already performed extensive keyword research and link analysis and now we’re considering executing an email outreach campaign. However, all the content we’ve created up until this point is geared more towards our target audience as opposed to the key influencers of our target audience. Do you think it would be worth it to try to build backlinks to our existing content or are we better off creating new content that directly appeals to the influencers of our target audience?
There are plenty of website design tools available right now that could easily help you create that website that would then attract traffic by the truckload. You want to have a site that’s optimized for maximum traffic attraction and conversion, which isn’t always possible for people who build their websites on their own. You simply have to have that kind of expertise on such matter or you could use a tool. It’s your choice.
Create shareable content. In the world of social media, shareable content is king. Your content should be easily share-able so that your readers can spread the word for you. This is a combination of a good headline and an interesting image, as well as a captivating lead-in. All of this creates a perfect bite-sized chunk of your article that others can share through Facebook, Twitter, and other networks.
Email marketing is still a highly effective channel for driving traffic to your website. However, it’s definitely evolved since the times of promotional blasts. Building a sequence that nurtures new sign-ups and develops a relationship is now an essential part of email marketing. In fact, even the basic welcome email is better than an old-school transactional one. According to a recent study, 320% more revenue is attributed to welcome emails than other promotional emails, so it definitely pays to have some kind of autoresponder series in place.
If you have spaces for advertising on your website, you can increase your profits by allowing other websites to put pay-per-click ads on your site as you have on others. Then, not only might the visitors who come to your site purchase your products, but they could also click on some of the ads and make you even more money. After all, once you pay for that traffic increase, you’ll be able to show potential ad placers that you get enough traffic to your site to be a good investment. If you have room for enough ads, once you really build traffic, you may be able to offset the cost of your traffic by charging for theirs. In order to avoid scamming when it comes to pay-per-click ads though, it’s a good idea to charge a conversion fee on top of the click fee. This way, you can low ball the click fee to get advertisers to your site, but then charge them extra for each click that makes a purchase on their site. This recent change in pay-per-click has come about because of manipulative people making invalid clicks on ads in order to boost ad revenue with fake visitors.
5. Advocacy – This phase of the marketing funnel only became apparent since the last 5 years or so. Advocacy means that your customers love you so much, they talk about you to others without you asking them. Customers who have experienced your brand in a positive manner will want to follow you on their preferred social platform. More than that, they’ll help amplify your content by sharing it – because they’re madly in love with you
LinkedIn has become much more than a means of finding another job. The world’s largest professional social network is now a valuable publishing platform in its own right, which means you should be posting content to LinkedIn on a regular basis. Doing so can boost traffic to your site, as well as increase your profile within your industry – especially if you have a moderate to large following.
RESULT: Let’s break this down. I am only serving my ads on science websites because of target and bid. Now let’s break down the Gender targeting. Since Bid Only does not restrict my targeting criteria, I am still eligible to reach all genders. So why would I use Bid Only for females? Because I can make separate bid adjustments for females. Perhaps I know that Females drive stronger conversion rates and therefore, I set a bid adjustment of +50% when the gender is female. To do that, I target females as Bid Only with a bid adjustment of +50%.
While Facebook’s organic reach continues to decrease, as Facebook prioritizes posts from users’ friends and family members, that doesn’t make this platform less of a powerhouse. You can obtain website traffic from Facebook groups, Facebook Ads, Messenger, social media posts, and of course your own business page. For online store owners, you can promote products in buy and sell Facebook groups to help ensure you receive website traffic from people who are interested in buying your products. Also, by combining Facebook ads with consistently posting on your Facebook page, you’ll increase the chances of getting website traffic from various areas in Facebook. Feel free to check out the Facebook Chat app, as you can share links to product pages or blog content to potential and actual customers.
Distribution: If you’re getting a lot of traffic on one social media platform, but that isn’t crossing over to your website, you may want to think about strengthening the connection between your website and your social media accounts. When you create and post content in one place, it’s important to spread the word everywhere and cross-promote across platforms to keep your audience from fracturing. Also, be sure to include links to relevant pages on your site in your social media posts — and include links to your social media accounts on your site — so visitors can easily like and follow you on social media, right from your site.
Amazing article. As per my point of view, the best source of traffic in today’s world is nothing but the social networking site. A huge number of people are using social media. So, we can connect with our audience easily. While doing the research, I have found this article: https://www.blurbpointmedia.com/design-social-media-business-marketing-strategy/ which is about the developing the community on the social media. I think the best way to a successful social media account is nothing but the posting different kinds of interesting content on the daily basis!
It’s not enough to produce great content and hope that people find it – you have to be proactive. One of the best ways to increase traffic to your website is to use social media channels to promote your content. Twitter is ideal for short, snappy (and tempting) links, whereas Google+ promotion can help your site show up in personalized search results and seems especially effective in B2B niches. If you’re a B2C product company, you might find great traction with image-heavy social sites like Pinterest and Instagram. Here's more advice on making the most of social media marketing.
Great content. Although I disagree with ‘the best times to post’ section. It is important to understand your audience. For example, if your brand/business is in high school, there will be low engagement until 2-5 when they are out of school. I highly suggest using instagram analytics (a subsidiary of facebook analytics) which gives you all of the details on when your followers are active. https://www.facebook.com/help/788388387972460
Google is paying more attention to the meaning of search terms and less attention to the combinations of letters and words. It’s called “semantic search.” Scroll through the search results and see if other phrases, not just the phrase you entered, are bolded. If you see synonyms and related words in bold text, that means Google has created a semantic link between your words and these words. Write these down.
As if Instagram wasn't dominating the social media landscape enough, they recently rolled out long form video content with IGTV. Because the feature is still new, publishing on it won't only be advantageous due to low competition, it will also mean your content is much more likely to be prioritized by the Instagram algorithm given that's the trend we always see after the initial roll-out of new features (Facebook Live, Facebook Video, Instagram Live, etc.).
If you’re a B2B company, partnerships can be a great way to drive relevant traffic that is ready to convert to your site. This has been a major way Credo has grown. Begin with outreach to sites that have written roundups of alternatives for your competitors and see if they’d like to include your site. Bonus points for getting them to add you at the top.
To use audience targeting, an advertiser must first build audiences in either AdWords or Google Analytics. The audiences will be made up of users (or a subset of users) that have visited the website. Your audience(s) comprised of users that have visited your website are termed ‘remarketing’ audiences. Here is a great blog by Michael B. on the ins and outs of building, segmenting and targeting your remarketing audiences.
The secret is that there is no easy way to buy traffic. There are a lot of sites and products claiming to bring you traffic, but in reality, it is difficult to arrange for people come to your website, click around, and buy something. We tried 3 techniques and share our findings with you here. We are of the opinion that 1) PPC campaigns are a definite must 2) paid inclusion in newsletters, ads and banners, can be successful if well-placed and well-designed, & that 3) bulk targeted traffic is a scam. Note: industry information on lead generation is somewhat guarded. Lead generation and the purchase of traffic is a complicated business, with networks and affiliate groups. There is not much info on this subject to be easily found on the internet. We present this account with a pinch of salt. We would be very interested to read about your experiences.
You select the geographical location where you want your visitors to come from and Also the most relevant target audience for you. For example, if your website is about movies and you want U.K visitors, You set your Traffic online Location to the United Kingdom and your Niche to movies. Let’s say you want around 1600 visitors per day for one month, then you can buy 50k visitors for a time span of 30 days. We’ll share it equally, around 1667 visitors per day.