Let’s face it: an online store without targeted traffic is negative money in the bank. One of the leading ways to drive traffic to your ecommerce site is by using Google AdWords. The trick to driving successful traffic, however, is ensuring that it is targeted. Targeted traffic means you are driving those people to your site who are more inclined to buy, which means a much bigger chance of reaching the ultimate goal: sales conversions.
The Similar Web website traffic checker tells you the total number of pageviews, visit duration, top traffic sources, and more for competitor websites. This website traffic checker even tells you the top referring sites so you can create a game plan to reach out to those websites to get links to your own website. You’ll know the percentage of paid versus organic traffic to help you better understand how to better strategize your traffic generation.
Think interviews are only for the big leaguers? You’d be amazed how many people will be willing to talk to you if you just ask them. Send out emails requesting an interview to thought leaders in your industry, and publish the interviews on your blog. Not only will the name recognition boost your credibility and increase traffic to your website, the interviewee will probably share the content too, further expanding its reach.
It’s not enough to produce great content and hope that people find it – you have to be proactive. One of the best ways to increase traffic to your website is to use social media channels to promote your content. Twitter is ideal for short, snappy (and tempting) links, whereas Google+ promotion can help your site show up in personalized search results and seems especially effective in B2B niches. If you’re a B2C product company, you might find great traction with image-heavy social sites like Pinterest and Instagram. Here's more advice on making the most of social media marketing.
When you buy traffic from WEB TARGETED TRAFFIC, you will not only have real targeted visitors, you will also get full support from our friendly customer service representatives. We treat each of our clients distinctively to provide only the best service. When you buy website visitors from our company, you can rest assured that our unique approach in assisting will fit perfectly with your chosen niche. So why buy traffic from somewhere else? WEB TARGETED TRAFFIC is your best answer for website traffic!
When you remarket on the Google Display Network, you have the option of creating display ads that incorporate text, images, videos, or rich media. For help making customized Google remarketing banner ads, try using the free Google Display Ad Builder. You can choose from a number of pre-existing templates and then customize them for your business, selecting from a variety of Google remarketing banner sizes and formats.
You probably visit at least a few sites that are relevant to your business on a regular basis, so why not join the conversation? Commenting doesn’t necessarily provide an immediate boost to referral traffic right away, but making a name for yourself by providing insightful, thought-provoking comments on industry blogs and sites is a great way to get your name out there – which can subsequently result in driving more traffic to your own site. Just remember that, as with guest posting, quality and relevance are key – you should be engaging with other people in your niche, not dropping spam links on unrelated websites.
He is the owner of jeffbullas.com. Forbes calls him a top influencer of Chief Marketing Officers and the world's top social marketing talent. Entrepreneur lists him among 50 online marketing influencers to watch. Inc.com has him on the list of 20 digital marketing experts to follow on Twitter. Oanalytica named him #1 Global Content Marketing Influencer. BizHUMM ranks him as the world's #1 business blogger. Learn More
Thanks for sharing these great tips last August! I’ve recently adopted them and I have a question (that’s kind of connected to the last post): how important would promoting content be when using this strategy? For example, through Google Adwords. As I guess that would depend on the circumstances, but I am trying to discover if there’s a ‘formula’ here. Thanks in advance!
There are many factors that can help you to get country-specific traffic. For example, ShoutMeLoud is a popular blog in India & also globally. I could actually work on targeting more U.S.-based traffic, but whenever I iterate my blogging business plan, I realize that it’s better to target an Indian audience as it provides less competition and a better supply:demand ratio. There are very few blogs in India that teach the A to Z of blogging. Being in this niche for several years, ShoutMeLoud has an advantage.
Find relevant Facebook Pages and Groups and start commenting and engaging with others. Don't spam. Don't promote. Not at first at least. But, comment and engage. Add value. Then, and only then, when the opportunity is right, direct them to a relevant piece of content on your site that would help add to the conversation. When done right, not only can you get the right eyeballs, but those prospects can quickly turn into customers.
Okay, so that gives you a sense of the general areas that your traffic will come from and how you should go about tracking your traffic. Remember, if you're not tracking the traffic that's coming to your website, you're wasting your time marketing online. When you drive traffic to any site, blog or wherever, you need to understand where it's coming from so that you can scale your efforts.
You do not know what the quality of the traffic that you will receive is going to be. There is no way to guarantee that your visitors will take any action, which tells you that you need to both a) have well-targeted traffic, and b) make your site a great place to visit. Nobody can “force” people to come to your website, look around, and make purchases. Of course, some people are paid to surf to your site, a sneaky tactic which is covered later in part 3.
Organic traffic is the traffic you get when people follow links from a search engine results page and land on your site. Organic traffic contrasts with referral traffic which comes from links on other sites, and paid traffic, which is traffic resulting from ads. You can boost organic traffic by using content marketing, and by optimizing that content with SEO. Well-optimized content is more likely to get a high search ranking, and attract more clicks and traffic.