Medium is one of my go-to platforms for marketing my content and provides another authority-site domain that gives you the versatility of link-dropping the way that you normally would through any blog post on a CMS like WordPress. Leverage Medium to create intuitive content marketing posts that also link back to your primary posts on your site or blog.
RESULT: Google will serve my ad alongside content on women’s fashion/shoes with a bid increase for users that are contained in the Beauty & Fashion interest targeting. If the Beauty & Fashion interest targeting was Target and Bid, I would only reach users in that interest group. Instead, I want to reach any user reading content on women’s fashion/shoes with an increased bid for users in the Beauty & Fashion interest group because they are of higher value to my business.

Having a micro-influencer publish a blog post on your site can help to increase your web traffic, as they are likely to share the post with their large audience. It can also help to add more variety to your content and show your visitors that you are active in your field. Alternatively, you could ask the influencer to mention your business in their own review or round-up post, or you could turn an interview with the influencer into a blog post that is likely to get traffic.
Think interviews are only for the big leaguers? You’d be amazed how many people will be willing to talk to you if you just ask them. Send out emails requesting an interview to thought leaders in your industry, and publish the interviews on your blog. Not only will the name recognition boost your credibility and increase traffic to your website, the interviewee will probably share the content too, further expanding its reach.
In Market Audiences: In market audience targeting shows your ad to users whose search and internet browsing behavior indicates that they may be “in market” for a certain product or service. For example, a user whom starts repeatedly searching for “Temp Jobs” and starts visiting related postings on Monster.com could be identified as “in market” for a temporary or seasonal job. In market audience targeting works best for products or services that have longer buying and researching cycles.

So many great tips! There are a couple of things I’ve implemented recently to try and boost traffic. One is to make a pdf version of my post that people can download. It’s a great way to build a list:) Another way is to make a podcast out of my post. I can then take a snippet of it and place it on my Facebook page as well as syndicate it. As far as video I’ve started to create a video with just a few key points from the post. The suggestion about going back to past articles is a tip I am definitely going to use especially since long-form content is so important. Thanks!
When you buy thousands of hits over a period of time, search engines will notice that your website is getting the attention needed for it to rank the site higher. While organic search engine optimization will take months to show results and definitive increase in rankings, when you combine it with buying website traffic, you are speeding up the process phenomenally.
This one is so obvious, we’re going to look at it first. Paid search, social media advertising and display advertising are all excellent ways of attracting visitors, building your brand and getting your site in front of people. Adjust your paid strategies to suit your goals – do you just want more traffic, or are you looking to increase conversions, too? Each paid channel has its pros and cons, so think carefully about your objectives before you reach for your credit card.
The best way to see a return on your traffic investment is in the form of profits. When people who have clicked to your site go from visitors to customers, they are called conversions. You will want to look for websites that have both high click-through rates and a high amount of conversions before you place your ad. When purchasing actual visitors directly through a traffic company, you will want to take a look at their conversion numbers as well.
It is crucial as your conversion rates will be greatly improved and the products and services you offer will be bought at a higher rate as you will be receiving the right kind of customers. In addition, the constant traffic that is channeled to your website will have a great role to play in lifting the ranking of your website thus providing you greater visibility in Google searches.
There are many factors that can help you to get country-specific traffic. For example, ShoutMeLoud is a popular blog in India & also globally. I could actually work on targeting more U.S.-based traffic, but whenever I iterate my blogging business plan, I realize that it’s better to target an Indian audience as it provides less competition and a better supply:demand ratio. There are very few blogs in India that teach the A to Z of blogging. Being in this niche for several years, ShoutMeLoud has an advantage.
He started by finding an offer that resonated with and is relevant to his audience. In his case, his blog was dedicated to teaching people how to use a software called “Sublime Text.” He simply offered a license to the software for the giveaway. By doing this, not only did he increase the chances of success of his giveaway since his incentive was relevant, but he also ensured the quality of subscribers since they were actually people interested in his content. It’s easy to give people an iPad or an iPhone, but how relevant will they be to you at the end of the day?

Great post Ross but I have a question on scaling the work that goes into producing the Kob score: how do you recommend you go about getting the MOZ difficulty score – do you do it manually then VLOOKUP everything or some other way? My current membership at MOZ allows 750 searches a day for KW difficulty so this can be a limiting factor in this research. Would you agree?


Guesting is one of my favorite forms of increasing website traffic. You guest on other types of content such as podcasts, videos, articles, etc. You provide content usually that’s entertaining or educational and in return you get access to a new audience. Think of an actor that goes on late night talk shows to promote a new movie. It can increase short-term traffic, but also long-term traffic.
In a very crowded, noisy space – entrepreneurs and small business owners with a ton of “experts and influencers.” How do I get “above the noise?” I have built up a great brand and, I think, some great content based on a boatload of practical, real-life experience. I also have some products and services that I’m trying to sell, but I remain, “all dressed up, with no place to go.” Thoughts?
Buy Targeted Organic Website Traffic is in high demand as organic site clicks are what most marketers strive to increase.  Visitors are considered to be “organic” when they arrive at your website as a Direct Traffic result of using specific Organic Search Traffic From Keywords on a primary search engine such as Google, Yahoo and Bing in their search for products or services.  Organic traffic, sometimes called Organic search traffic, Organic keyword search traffic, or Keyword Targeted Unlimited Search Traffic is the opposite of paid traffic (PPC).
Medium is one of my go-to platforms for marketing my content and provides another authority-site domain that gives you the versatility of link-dropping the way that you normally would through any blog post on a CMS like WordPress. Leverage Medium to create intuitive content marketing posts that also link back to your primary posts on your site or blog.

Great content. Although I disagree with ‘the best times to post’ section. It is important to understand your audience. For example, if your brand/business is in high school, there will be low engagement until 2-5 when they are out of school. I highly suggest using instagram analytics (a subsidiary of facebook analytics) which gives you all of the details on when your followers are active. https://www.facebook.com/help/788388387972460
To track website traffic you need analytics software. That anonymously logs every visitor to your site and keeps track of their actions. One of the most popular analytics apps is Google Analytics. It’s free, but there can be a learning curve in getting it set up correctly. If you don’t add your tracking code the right way, then you won’t be able to track your traffic. Consider getting an analytics expert to help you create the right setup for your website.
×