Having a micro-influencer publish a blog post on your site can help to increase your web traffic, as they are likely to share the post with their large audience. It can also help to add more variety to your content and show your visitors that you are active in your field. Alternatively, you could ask the influencer to mention your business in their own review or round-up post, or you could turn an interview with the influencer into a blog post that is likely to get traffic.
Buying website traffic shouldn't be a replacement for SEO and other conventional methods of online marketing, but it can certainly give you that edge you need in the highly competitive online market. You can improve your Alexa ranking, time on site and lower bounce rate, but most importantly - it will drive potential clients and bring your website in front of your target audience long before you will see the first results of your conventional marketing strategies.
In-person promotion: Word of mouth is always an effective marketing tool and can be especially valuable for connecting your site with the offline world. Talking to your friends and people in your network is a great way to start. But you can also volunteer in your community, do speaking engagements, host or sponsor events, and seize other opportunities to connect with your audience face to face. Wherever you go, tell people about your site!
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Clearly, paying for ads and other initiatives is always one method to drive traffic to your site or blog. If you have a small budget, and you track things properly, you can come up with a cost-per acquisition (CPA). If your CPA is high enough, you can comfortably scale your advertising revenues. Be sure to implement things like Facebook and Google tracking pixels to determine the effectiveness of your ads.
People love to learn, and webinars are an excellent way to impart your wisdom to your eagerly waiting audience. Combined with an effective social promotion campaign, webinars are a great way to increase traffic to your website. Send out an email a week or so ahead of time, as well as a “last chance to register” reminder the day before the webinar. Make sure to archive the presentation for later viewing, and promote your webinars widely through social media. If you're wondering how to do a webinar, click the link for some tips.
Hi Brian! Very good and exactly what I was looking for. I have a problem though, we are creating the first video editing software that edits video WHILE FILMING. We are video geeks with a lot of experience, however we are trying to appeal to GoPro users and video tutorial makers but we have little knowledge in that field. Any suggestions on how we write about that if we have no idea about the space?
Hi will, this traffic is meant more for increasing your ranking positions in Google than it is for getting sales with which in turn will inevitably increase sales/optins etc. It's unlikely you'll get sales/optins with this traffic. As said, Ii's meant more for increasing your ranking positions in Google than it is for getting sales with which in turn will inevitably increase sales/optins etc. You may, but I can't guarantee that like I can ranking improvements. For any more questions, send me a message.
#6 Go on podcasts! In 13 years of SEO and digital marketing, I’ve never had as much bang for the buck. You go on for 20 minutes, get access to a new audience and great natural links on high dwell time sites (hosts do all the work!). Thanks for including this tip Brian, I still don’t think the SEO community has caught on to the benefits of podcast guesting campaigns for SEO and more…it’s changed my business for sure.
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