He is the co-founder of Neil Patel Digital. The Wall Street Journal calls him a top influencer on the web, Forbes says he is one of the top 10 marketers, and Entrepreneur Magazine says he created one of the 100 most brilliant companies. Neil is a New York Times bestselling author and was recognized as a top 100 entrepreneur under the age of 30 by President Obama and a top 100 entrepreneur under the age of 35 by the United Nations.
My company has been working on a large link building project. We’ve already performed extensive keyword research and link analysis and now we’re considering executing an email outreach campaign. However, all the content we’ve created up until this point is geared more towards our target audience as opposed to the key influencers of our target audience. Do you think it would be worth it to try to build backlinks to our existing content or are we better off creating new content that directly appeals to the influencers of our target audience?
On-page search engine optimization (SEO) is a fundamental building block of successful websites. It’s important to ensure that your site and content are as relevant as possible to those seeking your products or services. This means going the extra mile to research appropriate keywords, create valuable content and craft captivating meta descriptions. In 2018 it’s no longer enough to post consistently and tick the boxes -- you need to really nail your SEO to get (and stay) ahead of the competition.
Instagram is a great way to drive traffic to your site. Be sure to use relevant hash tags when posting pictures or interacting with others. Take the time to comment on other relevant images from those who have large followings. However, be careful not to be too promotional on every post. Add value through a 3-to-1 ratio. Three value posts to one promotional post.
I’ve just started blogging and there’s a ton of useful information here. I was wondering how to use reddit and you cleared that up for me, as well as when to post to social media. Quora I’m going to check out as I’ve never heard of them-thank you! In your opinion would you also deal with any of the free traffic generators to have people come and engage, or would you skip that step? Would you use meta tags, and if yes how? Thank you for your time and I look forward to hearing from you!
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Hi Brian! Very good and exactly what I was looking for. I have a problem though, we are creating the first video editing software that edits video WHILE FILMING. We are video geeks with a lot of experience, however we are trying to appeal to GoPro users and video tutorial makers but we have little knowledge in that field. Any suggestions on how we write about that if we have no idea about the space?
The number of pages the visitors view. This is important. There was a large difference in the quality of the traffic. For the first mailing, the average visitor viewed 7.5 pages, and hence was likely to create a trial account. The group that received the second mailing averaged 2.5 pageviews each. The lesson is to stress the importance of well-targeted traffic. The question remains; why would one group of visitors look at more pages than another?
Once fake traffic has been directed to your site, or you have personally decided to buy it, you need to notice huge changes on your site. The most devastating effect on your site is when you are caught by Google or any other search engine. The search engine may block your index and also Google suspends your AdSense account. The bounce rate for your site may increase up to 90% or more, and this means the number of real visitors reduces dramatically.
Thanks Jure. That actually makes sense. Exactly: I’ve tested lowering the number of tips in a few posts and it’s helped CTR/organic traffic. One thing to keep in mind is that the number can also be: the year, time (like how long it will take to find what someone needs), % (like 25% off) etc. It doesn’t have to be the number of tips, classified ads, etc.

The problem that most people face isn't about how they can setup a website or even start a blog; it's about how they can actually drive traffic to that digital destination floating about in the bits and bytes of cyberspace. If you're not a seasoned digital sleuth yourself, you've likely struggled with getting the proverbial word out through a variety of forms of online marketing.
SEO: Search-engine optimization (SEO) refers to everything you can do to make your website more visible on search engines like Google. The majority of web traffic comes from people clicking on the first few unpaid search results that come up in a search, so it can be a very valuable tool. To find out what you can do to improve your site’s SEO, see our post on SEO Basics.
There are plenty of website design tools available right now that could easily help you create that website that would then attract traffic by the truckload. You want to have a site that’s optimized for maximum traffic attraction and conversion, which isn’t always possible for people who build their websites on their own. You simply have to have that kind of expertise on such matter or you could use a tool. It’s your choice.
The Google Display Network is a powerful medium to expose your brand to a wide range of new users who might not yet be searching on Google for your product. Sophisticated website and user based targets as well as layered demographic targeting allows you to experiment and find your audience, no matter how niche it is. Be sure to plan ahead though! The Google Display Network has over 3,000 predefined targeting options and is adding more all the time. We’ve compiled the most up to date list of GDN targets for download here to help you best plan display efforts and find new successful methods of targeting.
Content marketing: Creating useful content that your target audience wants to see can help you attract and engage an online community. For example, a food shop could start a recipe blog, or a financial advisor might create a newsletter about saving for retirement. Content marketing includes blog posts, videos, email newsletters, podcasts, lists, magazines, how-to guides and infographics — whatever format will be most relevant to your brand and your users.
The problem that most people face isn't about how they can setup a website or even start a blog; it's about how they can actually drive traffic to that digital destination floating about in the bits and bytes of cyberspace. If you're not a seasoned digital sleuth yourself, you've likely struggled with getting the proverbial word out through a variety of forms of online marketing.
A Facebook Page is the place to start scaling your efforts and sharing content with a more targeted, dedicated audience. B2B enterprises can start spreading that useful, helpful content that will ultimately drive Web hits. So, in the long run, you are building more than just a source of traffic: You’re getting a long-term social media asset that’s very flexible.
You can increase traffic from YouTube by creating YouTube ads, adding links to your description, adding annotation links to your video, or by getting other YouTubers to share your links on their videos. By creating a new video at least once a week, consistently and over the long haul, you’ll be able to drive more traffic back to your website. If you don’t have an audience yet, you can reach out to YouTubers with sizable audiences and ask them to become affiliates or pay their fee. This could work well in the short-term but it’s always a good idea to try to build out your own channels to lower your acquisition costs.
Thanks for a this timely article. If I understand it correctly, are you saying that we would better be off looking at market data in our niche and make an article of that for influencers to share rather than actionable tips that the target clients would be interested in? Shouldn’t there be a double strategy – articles for the influencers to share and articles for the users to enjoy?
Fantastic information ,extremely informative and highly valuable for individuals looking to achieve website traffic.Our marketing team involved themselves in this activity using a hybrid email marketing called EasySendy Pro. We saw some vast improvement in our email open rate and click through rate. Therefore, as per my experience I can confidently say that email marketing is very effective and also it drives good amount of traffic .

There is no magic formula for content marketing success, despite what some would have you believe. For this reason, vary the length and format of your content to make it as appealing as possible to different kinds of readers. Intersperse shorter, news-based blog posts with long-form content as well as video, infographics and data-driven pieces for maximum impact.

If you haven’t used software like BuzzSumo to check out what your competitors are up to, you’re at a huge disadvantage. These services aggregate the social performance of specific sites and content to provide you with an at-a-glance view of what topics are resonating with readers and, most importantly, making the rounds on social media. Find out what people are reading (and talking about), and emulate that kind of content to bring traffic to your website.


Editor’s note: Moz has shifted away from their previous difficulty score to a new tool, Keyword Explorer. It has its own difficulty metric that’s slightly different from what’s laid out here. AHREFs and SEMRush also have their own scores. Really, what tool you use is up to you/personal preference/assessment of accuracy, but there are several options for determining SERP difficulty.
This was very interesting. I run a website that promotes sports entertainment amongst teenagers who are graphic designers or video editors. The foundation is in place (Over 60 contributors) so my only focus is how to blog consistently about what goes on in the sports world with appeal to teenagers. I am confident i took a huge step today after learning these 4 steps!
When you’re just starting out, you’ll need to focus on finding keywords that represent your niche to base your blog content and store pages on. Typically, you’ll choose to focus on one or two main keywords per webpage. You can use SEO tools like Keywords Everywhere to help you find relevant keywords. In the beginning, focus on keywords that have the search volume of under 10,000 searches a month. After a few months of creating blog content and optimizing product pages, you can then focus on going after higher volume keywords. The trick to getting website traffic is to build a strong foundation of relevant keywords first. Be sure to take advantage of the blog on your online store as it can have the biggest impact on driving organic traffic to your website.
Sir ,,, i am highly interested in your service ,, i would like to place a order soon to run a small test, but i would like to know first if these are real human visitors looking for a answer to there problems and is Targeted by niche interest? could i get opt-ins from this service? could i make money with adsense with this service? will my ranks improve with this service?
Excellent post Brian. I think the point about writing content that appeals to influencers in spot on. Could you recommend some good, manual strategies through which I can spot influencers in boring niches *B2B* where influencers are not really talking much online? Is it a good idea to rely on newspaper articles to a feel for what a particular industry is talking about? Would love to hear your thoughts on that.
Note: There are literally dozens of places you can use a keyphrase, from captions to comments, web addresses to “Alt” tags. Feel free to get tricky if you’d like. But generally, the less visible it is to readers, the less important it is to Google. So focus on those elements listed above. That’s what readers (and therefore Google) really care about.
Once everything is humming, track your sessions and your landing pages. This way you'll know how many actual times people visited your website and what pages they arrived through. Google Search Console will allow you to associate keywords to each of those visits, along with how often they were displayed versus how many times they were clicked through.

Website speed is a big factor that's related to relevancy. Your site is far more relevant if it loads quickly. To that end, find a good content-delivery network (CDN) you can incorporate such as Amazon's CloudFront or other services. CDNs help to spread your content across servers all over the world and serve them to the nearest visitor. Also, reduce and optimize images and use a service like Oleg Schegolev's SEMRush to help identify performance issues with your site's speed.
Get to multiply your downline with genuine, responsive and guaranteed signups. Email lists will get filled in hours and with our special list generating capabilities, you’ll get to filter down to those who have yet to receive your marketing emails and communications messages. If you are running a campaign on the internet to promote your website, then signups will be a genuine indication of progress as well as a measure of how well you have been performing.

Sir ,,, i am highly interested in your service ,, i would like to place a order soon to run a small test, but i would like to know first if these are real human visitors looking for a answer to there problems and is Targeted by niche interest? could i get opt-ins from this service? could i make money with adsense with this service? will my ranks improve with this service?
By purchasing cheap, high-quality and targeted site traffic you also get an opportunity to track the number of visitors who are visiting your site. This will allow you to incorporate changes in your marketing and selling strategies and thereby convert more visitors into permanent clients. Besides, you also get the opportunity to track real-time results and find out whether your investment is actually bringing you the desired results.
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