RESULT: Google will serve my ad alongside content on women’s fashion/shoes with a bid increase for users that are contained in the Beauty & Fashion interest targeting. If the Beauty & Fashion interest targeting was Target and Bid, I would only reach users in that interest group. Instead, I want to reach any user reading content on women’s fashion/shoes with an increased bid for users in the Beauty & Fashion interest group because they are of higher value to my business.
You select the geographical location where you want your visitors to come from and also the most relevant target audience for you. For example, if your website is about movies and you want U.K visitors, You set your traffic online location to the United Kingdom and your niche to movies. for some niches, you can refine your selection even further, like movies, movies- DVD, Blu- ray or movies– streaming. Let’s say you want around 1600 visitors per day for one month, then you can buy 50k visitors for a time span of 30 days. We’ll share it equally, around 1667 visitors per day.
Awesome tips Brian. Always enjoy your posts. My question is, how can I boost traffic significantly if my keyword has pretty low search volume (around 100 monthly searches based on keyword planner)? I’ve been trying to expand my keyword list to include broader terms like “customer experience” but as you know that is super competitive. Do you have any suggestions for me? Thanks in advance.
Finally, there’s the matter of the domain that your bought traffic will be directed to. You should always remember that when you buy traffic to your site, the nature of the site will determine what the response rate could be. In most cases, you can only use one domain per package, so you will have to buy multiple traffic packages for multiple sites.
However, please bear in mind that you don't need to just spend more money or target a larger area to increase traffic — optimising where you're targeting can do the same without spending any more money. You can get quite granular with your location targeting, even excluding specific post codes if for some reason you don't want your ad appearing to those people (and costing you money).
An e-commerce store: You can buy traffic, but think for a second. Do you really think that they will purchase an item of your’s?. Try to get a targeted country wise or age appropriate set of customer mail list in case of an e-commerce website. In order to find this, you will have to research in the dark web and deep web. It will be expensive as hell if you want to purchase this traffic. Also SEO and re-targeting and re-marketing works well.
The days when internet browsing was done exclusively on desktop PCs are long gone. Today, more people than ever before are using mobile devices to access the web, and if you force your visitors to pinch and scroll their way around your site, you’re basically telling them to go elsewhere. Ensure that your website is accessible and comfortably viewable across a range of devices, including smaller smartphones.
Great post Ross but I have a question on scaling the work that goes into producing the Kob score: how do you recommend you go about getting the MOZ difficulty score – do you do it manually then VLOOKUP everything or some other way? My current membership at MOZ allows 750 searches a day for KW difficulty so this can be a limiting factor in this research. Would you agree?
Hi Brian! I enjoy reading your posts and use as much info as I possibly can. I build and sell storage sheds and cabins. The problem I have is that there are no top bloggers in my market or wikipedia articles with deadlinks that have to do with my market. 95% of my traffic and sales are generated via Facebook paid advertising. Would love to get more organic traffic and would be interested in your thoughts concerning this.
Find relevant Facebook Pages and Groups and start commenting and engaging with others. Don't spam. Don't promote. Not at first at least. But, comment and engage. Add value. Then, and only then, when the opportunity is right, direct them to a relevant piece of content on your site that would help add to the conversation. When done right, not only can you get the right eyeballs, but those prospects can quickly turn into customers.
When you remarket on the Google Display Network, you have the option of creating display ads that incorporate text, images, videos, or rich media. For help making customized Google remarketing banner ads, try using the free Google Display Ad Builder. You can choose from a number of pre-existing templates and then customize them for your business, selecting from a variety of Google remarketing banner sizes and formats.
For one thing, not everybody is going to go straight from chatting with you to looking at your website. It’s usually not a good idea to send people directly to your site unless they have a clear idea “what’s in for them” and don’t have to spend much time looking around. On the other hand, going to your brand’s Facebook Page is a small win you can build on.
Tripwire is a term originally introduced by Perry Belcher, co-founder of Digital Marketer and Native Commerce. It's a low front-end offer that's usually in the range of $7 to $37. They can even go as low as one dollar. The point? They help to bring people into your world and then ascend them up your value ladder. They are low friction front-end offers that introduce people to your business and it's usually a much easier sell than going straight to a higher ticket offer.
Great article. My site has been up for several years now but I rebranded and switched from Blogger to WordPress about a year ago because I was told the reason why my traffic is so low is because I was using the wrong platform. I still haven’t seen an increase in my traffic and am very frustrated. I write in the health, fitness and parenting niche and I have over 30 experts that write for me, but I still don’t have the page views I would like. My paychecks are small and I am very frustrated. How do I find out what influencers in my niche are talking about and what they would like to share? I read tons of blogs, but most of them just review products or write about their kids, not a whole lot of similar articles. Where do I begin to find sharable content in my niche?
We will sell you targeted site traffic from over 60 countries and 100 niches and in 24 hours or longer you will get the traffic you ordered visiting your website. How will this help? Google puts the best in the best web ranking so as your visitor stats grow, your Google ranking will grow and this will start the cycle of getting you more visitors to your site every week or month. We also guarantee our work.