One way to quickly increase your traffic is to go on a site like Wikipedia and search for broken links. Then, replace those broken links with quality content by first researching the old content using the Wayback Machine. Then, replace it with similar, high-quality content and contact the editor of the page to offer up yours as a replacement. It's not guaranteed, but when it works, it's powerful.
This situation happens most often when an organization has multiple AdWords accounts that all create campaigns for the same website. A GA account can only be associated with a single Google AdWords account. If a campaign that generates the visit belongs to an AdWords account which isn’t linked to the given GA account, the visit will show up with the keyword “not set”.
Having a micro-influencer publish a blog post on your site can help to increase your web traffic, as they are likely to share the post with their large audience. It can also help to add more variety to your content and show your visitors that you are active in your field. Alternatively, you could ask the influencer to mention your business in their own review or round-up post, or you could turn an interview with the influencer into a blog post that is likely to get traffic.
Whatever industry you’re in, chances are there are at least one or two major conventions and conferences that are relevant to your business. Attending these events is a good idea – speaking at them is even better. Even a halfway decent speaking engagement is an excellent way to establish yourself as a thought leader in your industry and gain significant exposure for your site.
Simply put, Google Quality Score is how Google rates the relevancy of your ads. This score is worked out based on CTR, ad and keyword relevance, landing page quality and account performance. In other words, if you are misleading customers in your ads, and they click through to find the landing page they are being sent to is not what they thought they would be getting, then your quality score will decrease. The lower your quality score is, the bigger the chance Google will put a competitor’s bids before your own.
In a very crowded, noisy space – entrepreneurs and small business owners with a ton of “experts and influencers.” How do I get “above the noise?” I have built up a great brand and, I think, some great content based on a boatload of practical, real-life experience. I also have some products and services that I’m trying to sell, but I remain, “all dressed up, with no place to go.” Thoughts?
“In conclusion, this research illuminates how content characteristics shape whether it becomes viral. When attempting to generate word of mouth, marketers often try targeting “influentials,” or opinion leaders (i.e., some small set of special people who, whether through having more social ties or being more persuasive, theoretically have more influence than others). Although this approach is pervasive,recent research has cast doubt on its value (Bakshy et al. 2011; Watts 2007) and suggests that it is far from cost effective. Rather than targeting “special” people, the current research suggests that it may be more beneficial to focus on crafting contagious content. By considering how psychological processes shape social transmission, it is possible to gain deeper insight into collective outcomes, such as what becomes viral.”
If you’re a B2B company, partnerships can be a great way to drive relevant traffic that is ready to convert to your site. This has been a major way Credo has grown. Begin with outreach to sites that have written roundups of alternatives for your competitors and see if they’d like to include your site. Bonus points for getting them to add you at the top.
Brian, great post as always! Question: Do you consider authority sites (industry portals) a form of “influencer marketing?” e.g. guest blogging, etc? In some niches there are not so many individuals who are influencers (outside of journalists) but there are sites that those in the industry respect. I am in the digital video space and for me one site is actually a magazine that is building a very strong digital presence. Thanks, keep up the good work!
Guest blogging is a two-way street. In addition to posting content to other blogs, invite people in your niche to blog on your own site. They’re likely to share and link to their guest article, which could bring new readers to your site. Just be sure that you only post high-quality, original content without spammy links, because Google is cracking way down on low-quality guest blogging.
Reviews of bought traffic sellers are all over the place, including the ones you’ll find on this site. Before you buy traffic to your site, it’s always a good idea to check what others who have already done the same thing think about the seller. It’s also important to not pay too much attention on things like star ratings. Instead, really look at the praises and complaints, and try to see if they have any merit.
Historical refreshes of content is a good thing, especially if some of your content has expired. Note, this does not mean re-doing your content; simply refreshing it to bring it current if it isn't already evergreen content. Look at ways you can update outdated content on your site to drive more traffic through visibility on search engines like Google.
Thanks for a this timely article. If I understand it correctly, are you saying that we would better be off looking at market data in our niche and make an article of that for influencers to share rather than actionable tips that the target clients would be interested in? Shouldn’t there be a double strategy – articles for the influencers to share and articles for the users to enjoy?
A Facebook Page is the place to start scaling your efforts and sharing content with a more targeted, dedicated audience. B2B enterprises can start spreading that useful, helpful content that will ultimately drive Web hits. So, in the long run, you are building more than just a source of traffic: You’re getting a long-term social media asset that’s very flexible.
The great thing about the Internet is that you can publish any type of content you want. By creating longer form content like courses that are targeted around both user needs and specific keyword phrases (don’t forget keyword research!), you can drive more traffic to your site and convert them into email addresses that you can then take down your funnel.
I’ve always been one to create great content, but now I see it may not necessarily be the right content. Can Share Triggers work for all niches including things like plumbing companies, computer repair, maybe even handy men that have a website for their business? I would say I’m estimating half the views a month as I should. Hopefully some of these strategies will help.
Thanks for the very, very in-depth article. I am a real estate agent in Miami, Florida and have been blogging all-original content for the past 21 months on my website and watched traffic increase over time. I have been trying to grow my readership/leads/clients exponentially and have always heard about standard SEO backlink techniques and writing for my reader, not influencers. Recently, I have had a few of my articles picked up and backlinked by 2 of the largest real estate blogs in the country, which skyrocketed visits to my site. Realizing what I wrote about, that appealed to them, and now reading your article, I am going to continue writing in a way that will leverage those influencers to help me with quality backlinks.
A Blog: If you are using blog and you are relying on Adsense, then you can buy traffic. I suggest it only if you are in a very bad state/ initialization phase of blog. Do not go for a huge number of traffic for the first time, increase the number of visitors in time (to avoid suspicion from search engines). You must also consider re-targeting these readers. But remember you can’t afford to buy traffic all the time, one of these days Google is going to find you, so alongside adopt SEO, content marketing practices also. In order o buy traffic, I would suggest fiverr. look for reputed seller/ reviews. Adopt practices suggested here.
Brian, I’ve drunk your Kool aid! Thank you for honesty and transparency – it really gives me hope. Quick question: I am beyond passionate about a niche (UFOs, extraterrestrials, free energy) and know in my bones that an authority site is a long term opportunity. The problem today is that not many products are attached to this niche and so it becomes a subscriber / info product play. However, after 25+ years as an entrepreneur with a financial background and marketing MBA, am I Internet naive to believe that my passion and creativity will win profitability in the end? The target audience is highly passionate too. Feedback?
Here’s the thing… when someone types in a search phrase, they are actively looking for something. When they view a Google Display ad (which is displayed on sites using AdSense), they are in the middle of something else and may just pop over out of interest (or by mistake) and then carry on. We are not saying display ads don’t work, but if you are a new store trying to get more targeted traffic on a smaller budget, search ads will get you the best ROIs. Use display ads if you’re looking for branding or have ‘sexy’ products that you can back up with awesome creatives. When you do start looking at display ads, remember to keep an eye on those conversions and ensure that it’s right for your products before you invest a chunk of your budget there.
Once you make your purchase, it should boost traffic for websites you’ve linked to. This is the first step in determining whether or not your purchase was worth it. The first step is getting people to your site. Going from 50 or 60 hits a day to hundreds or thousands has huge potential for a business. Just as any marketing strategy would have attempted, the idea is to get people to notice your website and to be interested in the offers you have made.
Facebook is keen to promote streaming video – the success of Twitch.tv has them drooling. This means that Streaming videos are given massive “reach” – more people see them. They’ll show your video to more of your page subscribers, more group members, etc. If the video is good, you’ll get lots of shares and likes, and this can build your audience rapidly.
Driving traffic to your website can be challenging and that is the reason for our existence. Our job is to ensure you get the most out of your efforts. Website traffic determines how much you can achieve with your website, be it educational, corporate, personal blog, or business website, traffic is key towards the realization of the website goals. Owners of websites are constantly searching for best places to buy website traffic, and not just traffic, but cheap website traffic. They are often on a budget constraint struggling to find the buy traffic for the website at affordable rates. Easy Visitors is the warehouse for a website for buying website traffic.
Hey Brian I must say it’s a awesome content you are sharing .my question to you is how did you transform from a nutrition expert to a Seo master I mean both subjects are poles apart so how did you learn SEO can you share your story because I find my self in similar situation I am an engineer by profession and I am starting a ecommerce business niche is Apparel no experience of watspever in Blog writing and SEO if you can throw some resources where I can improve my skills that would be a huge help
There are many SEO tactics you can perform on each of your website pages to increase their rank in search engines and get more visitors. This includes producing high-quality content that your audience is searching for, and writing concise meta descriptions for your pages. The meta description appears below your URL in search results. Knowing what a page is about and what will result in a click makes users much more likely to do so.
Let’s face it: an online store without targeted traffic is negative money in the bank. One of the leading ways to drive traffic to your ecommerce site is by using Google AdWords. The trick to driving successful traffic, however, is ensuring that it is targeted. Targeted traffic means you are driving those people to your site who are more inclined to buy, which means a much bigger chance of reaching the ultimate goal: sales conversions.
Creating valuable content... aka Blog Blog Blog! You want to build a blogging strategy that hones in on your prospects pain points, so you can start addressing their problems with valuable content. If you utilize some high value keywords you found in #5 above, you will start popping up in search results when your prospects are searching for those problems.
If you haven’t used software like BuzzSumo to check out what your competitors are up to, you’re at a huge disadvantage. These services aggregate the social performance of specific sites and content to provide you with an at-a-glance view of what topics are resonating with readers and, most importantly, making the rounds on social media. Find out what people are reading (and talking about), and emulate that kind of content to bring traffic to your website.
Use this knowledge to understand your conversion rates per ad spend. If you spent $100 to make $800 then you made $8 for every $1 you spent. Conduct more tests, then scale out your efforts using the Pareto Principle, or the 80/20-Rule, which states that 80% of your results are coming from 20% of your efforts. Use meticulous tracking to discover the efforts that are leading to the biggest results. Simple as that.
Sir ,,, i am highly interested in your service ,, i would like to place a order soon to run a small test, but i would like to know first if these are real human visitors looking for a answer to there problems and is Targeted by niche interest? could i get opt-ins from this service? could i make money with adsense with this service? will my ranks improve with this service?
Search engine optimisation or SEO, has become a huge priority for marketers over the last few years. It’s easy to see why—higher search engine rankings result in more traffic, more leads, and higher sales and conversions. But how, exactly, does it work? How does adding keywords to various site elements improve your chances of ranking well in search engines?
Even though traffic is intrinsically tied to conversation rates, it seems that too many people have a lot of misunderstandings regarding the relationship between these two aspects. For one thing, the size of the traffic you get does not matter If it doesn’t lead to the kind of conversion rate you need. If you really want to earn money from the visitors coming to your site, they need to be of high quality.